Graphic Design & Compositing
Wallnut (Ruggable)
Paid social media prospecting/retargeting ads, retention emails, iteration based on A/B testing. Ideated and created per creative strategy and art direction, adhering to brand style guide.
Tools: Adobe Photoshop, Adobe Illustrator
Ruggable
Photo compositing with the objective of highlighting and focusing attention to the main product for all D2C display pages across the website. Retouching, photo compositing, shadow/lighting creation, color correcting, individually styled in line with creative direction.
Tools: Adobe Photoshop.
Ruggable X Toy Story - Key Direction: Nostalgic, Rustic, Retro. Image Before (L) Composited Image After (R)
Ruggable X Keith Haring - Key Direction: Industrial, Urban, Masculine. Image Before (L) Composited Image After (R)
Ruggable X The National Gallery - Key Direction: Maximal, Luxe, Heritage. Image Before (L) Composited Image After (R)
Ruggable X The National Gallery - Key Direction: Maximal, Luxe, Heritage. Image Before (L) Composited Image After (R)
Ruggable X Nina Takesh - Key Direction: French, Eclectic, Feminine. Image Before (L) Composited Image After (R)
Ruggable X Nina Takesh - Key Direction: French, Eclectic, Feminine. Image Before (L) Composited Image After (R)